مقاله کنفرانسی سال ۱۴۰۳ انگلیسی

Investigating Factors Affecting the Adoption of E-Business in Companies in The Shiraz Industrial City

Investigating Factors Affecting the Adoption of E-Business in Companies in The Shiraz Industrial City

چکیده مقاله

This study, titled Investigating Factors Affecting the Acceptance of E Business in Companies in the Shiraz Industrial Park, sought to find factors affecting the acceptance of e commerce in companies The present study is descriptive correlational The statistical population of this study is companies located in the Shiraz Industrial Park Simple random selection method was used to select the sample The questionnaire of this study was adapted from the research of Aileen et al in 2017 Data analysis will be carried out using SPSS version 25 software Multiple linear regression was used to test the variables to determine the existence of a significant relationship The results indicate that innovation characteristics have an effect on the acceptance of e business Organizational characteristics also have an effect on the acceptance of e business Finally, it was determined that environmental factors have an effect on the acceptance of e business

کلیدواژه‌ها

E-commerce acceptance industrial park business E commerce acceptance

نویسندگان

تصویر Amir Ziyaee Pour

Amir Ziyaee Pour

PhD Student in Public Management, Islamic Azad University, Yasouj Branch

تصویر Hojjat Reisi

Hojjat Reisi

Head of Information and Communication Technology Organization of Shiraz Municipality

تصویر Paria Abbasnezhad

Paria Abbasnezhad

PhD Student in Business Management, Islamic Azad University, Yasouj Branch

شیوه ارجاع

Ziyaee Pour, Amir and Reisi, Hojjat and Abbasnezhad, Paria,1403,Investigating Factors Affecting the Adoption of E-Business in Companies in The Shiraz Industrial City,The 14th ECDC2025 international e-commerce conference with the approach of artificial intelligence, Internet of Things, business and metaverse,Shiraz

ارائه‌شده در

پوستر مجموعه مقالات چهاردهمین کنفرانس بین المللی تجارت الکترونیک ECDC۲۰۲۵ با رویکرد هوش مصنوعی، اینترنت اشیاء، کسب و کار و متاورس مجموعه مقالات چهاردهمین کنفرانس بین المللی تجارت الکترونیک ECDC۲۰۲۵ با رویکرد هوش مصنوعی، اینترنت اشیاء، کسب و کار و متاورس25 بهمن 1403 · شیراز
ادامه مسیر پژوهش

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