چکیده مقاله
Abstract: This study aims to contribute to the advancement of knowledge in the consumer psychology of tourism by carrying out an exploration of the cognitive and affective psychological processes which an individual goes through during the pre experience and post experience stages Thus, a model explaining the interrelationships between psychological variables of the tourist is developed The present study was conducted on 250 visitors of the Chabahar Free Zone A questionnaire was used to collect the data Structural equation modeling, confirmatory factor analysis, and software were used to analyze the data Cronbach’s alpha coefficient was used to evaluate the reliability of the questionnaire, and the combined reliability and validity of the questionnaire were assessed using divergent and convergent validity The results showed that the predicted perception of the destination affects the tourists’ expectations and loyalty In addition, the impact of expectations and emotions on satisfaction is supported, which has a significant effect on behavioral intentions Finally, several scientific and managerial signs have been identified
کلیدواژهها
نویسندگان
مصطفی اعظمی قره تپه
کارشناس فناوری اطلاعات اداره کل ثبت اسناد و املاک استان مازندران
Nayereh Vahabpour
kharazmi University
منیژه رنجبر
مدرس دانشگاه
Maryam Shojaei
kharazmi University
شیوه ارجاع
Vahabpour, Nayereh and Shojaei, Maryam,1400,Analysis and explanation of cognitive and emotional approach in attracting and satisfying tourists to nature tourism destinations (case study: Chabahar Free Zone),8th International Conference on Management, World Trade, Economics, Finance and Social Sciences
ارائهشده در
مجموعه مقالات هشتمین کنفرانس بین المللی مدیریت، تجارت جهانی، اقتصاد، دارایی و علوم اجتماعی10 مهر 1400