حوزه علمی

Customer Behavior

مجموعه‌ای از مقالات و رویدادهای علمی مرتبط با «Customer Behavior» در نمایه علمی‌جو.

۲ مقاله ۰ کنفرانس ۲ ارتباط علمی
پژوهش‌های مرتبط

مقالات حوزه Customer Behavior

مقاله کنفرانسی سال ۱۳۹۲ ۲,۱۱۹ مشاهده

Determinant of behavioral intention to mobile banking services in Iran

With the improvement of mobile technologies and devices, banking users are able to conduct banking services at any place and at any time Recently, ma…

Mobile BankingTechnology Acceptance ModelStructural Equation Modeling
مقاله کنفرانسی سال ۱۳۹۲ ۱,۶۲۰ مشاهده

The effective factors on the acceptance and willingness of Iranian users toward Electronic banking

At present, e banking is being considered not only as a competitive advantage, but rather as a competitive necessity for banks The question that aris…

Technology acceptanceElectronic bankingCustomer behavior