Consumer Behavior

Artificial Intelligence in Consumer Behavior and Business Management: A Review of Trends and Opportunities

Barriers and Crucial factors affecting Iranian consumer mind during online shopping

E commerce has made life simple and innovative of individuals and groups; consumer Behavior in online shopping is different from the physical market…

Barriers and Crucial factors affecting Iranian consumer mind during online shopping

E commerce has made life simple and innovative of individuals and groups; consumer Behavior in online shopping is different from the physical market…

Identification of Effective Factors and Study of their Impact on ConsumerAcceptance of E-tourism in Iran

E Commerce is growing rapidly and so is its major part, e tourism Although it is important to enhanc e its technology, but there is a necessity to un…

The Impact of Artificial Intelligence on Online Consumer Behavior

The present study explores the transformative impact of artificial intelligence on online shopping experiences A systematic study of modern e commerc…

Examining the decision-making style of managers and its effectiveness in the country's insurance industry

Undoubtedly, the main essence of any organization is the managers of that organization, and their decision making has a significant impact on the mov…

The Role of AI-Driven Personalization in Shaping Consumer Preferences