چکیده مقاله
In recent decades with increasing of global economic competition, small and medium scale industrials SMEs have known as an economic growth engine and a tool for employment Therefore, they have important role in growth and development of countries In order that these firms can compete in the world and they use the advantages of information technologyrequires infrastructures which provides electronic in various areas such as reducing transactioncosts, develop marketing areas and access to markets, participate with suppliers and other partners This paper is investigating effective organizational factor on implementing ECommerce in SMEs Primary data collected from questionnaire and has been analyzed throughusing SPSS software The results of this study indicate that among technical, Social Cultural, Managerial, human resource and logical factors, Managerial factors has important effect on Implementing E Commerce
کلیدواژهها
نویسندگان
علیرضا فضل زاده
Assistant professor, university of Tabriz, Iran
Rima Mohammad Moradi
MA Student of EMBA, University of international Pardis Tabriz, Iran
شیوه ارجاع
fazlzadeh, Alireza and Mohammad Moradi, Rima,1392,Investigating the effect of Organizational Factors on Implementing E-Commerce in SMEs,7th International Conference on e- Commerce whit focus on e-Security,Kish Island
ارائهشده در
مجموعه مقالات هشتمین کنفرانس بین المللی تجارت الکترونیک با رویکرد بر اعتماد الکترونیکی4 اردیبهشت 1393 · مشهد