چکیده مقاله
The potent attendance of small and medium enterprises SMEs is a key characteristic of the advanced economy This sector is considered to be as a crucial factor in the nation’s competitive advantage Theorganizational implementation of new technologies and electronic commerce in particular can help SMEs in coping with their operational environment and can provide abundant organizational opportunities The aim of present study is an in depth analysis of the e commerce development stages and facilitators and barriers for SME and to develop a model of e commerce adoption to small and medium enterprises SMEs in developed countries Because of today’s dynamic world, companies must create new source of competitive advantage, this fact becomes critical for small and medium enterprises SMEs because they are considered to be innovation organizations, which appears to make them a good fit for electronic commerce The results of this research provide indication to SMEs interested to adopt business to business e commerce; and provide new and interesting implication
کلیدواژهها
نویسندگان
Abdolnabi Kamali
M A Candidate for Marketing from University of Isfahan
Ehsan Yosefi
M A Candidate for Marketing from University of Isfahan
شیوه ارجاع
Kamali, Abdolnabi and Yosefi, Ehsan,1389,A MODEL OF E-COMMERCE ADOPTION AMONG SMALL AND MEDIUM-SIZED ENTERPRISES: ANTECEDENTS, BARRIERS AND OPPORTUNITIES,5th international conference on e-commerce in developing countries with focus on export,Kish Island
ارائهشده در
مجموعه مقالات هفتمین کنفرانس بین المللی تجارت الکترونیک در کشورهای در حال توسعه با رویکرد بر امنیت ECDC201328 فروردین 1392 · جزیره کیش