چکیده مقاله
The purpose of this study is to analyze and reinterpret Maslow’s hierarchy of needs in the context of Generation Z, identifying the key factors that influence their workplace motivation Understanding the motivational drivers of Generation Z is essential for attracting, retaining, and managing human resources, and this study aims to provide an updated conceptual framework for their engagement A systematic literature review was employed as the research method Initially, a comprehensive search was conducted in reputable databases, including Scopus and Web of Science, yielding approximately 73 relevant articles After applying strict inclusion and exclusion criteria, based on research quality and topic relevance, 16 studies were selected as the final sources Their findings were analyzed through a structured table and narrative synthesis to identify common patterns and trends The results indicate that Generation Z’s motivation departs from the traditional linear hierarchy proposed by Maslow, evolving into a dynamic, multidimensional, and concurrent model In this model, growth oriented and self actualization needs—such as learning, meaning, autonomy, and social engagement—interact simultaneously with basic needs, including security and belonging This generation emphasizes opportunities for personal development, transparent feedback, participative organizational culture, and meaningful work The study offers significant practical and theoretical implications Organizations can enhance Generation Z’s motivation and commitment by creating environments that support autonomy, growth, participation, and value driven work From a research perspective, the study provides a conceptual framework for future investigations and highlights the need to reinterpret Maslow’s hierarchy to reflect the motivational dynamics of new generations
کلیدواژهها
نویسندگان
Azar Ghasemi
Ph D in Organizational Behavior Management, Department of Management, Faculty of Economics and Administrative Sciences, Ferdowsi University of Mashhad, Mashhad, Iran
Fatemeh Beigi Nasrabadi
Ph D in Organizational Behavior Management, Department of Management, Faculty of Economics and Administrative Sciences, Ferdowsi University of Mashhad, Mashhad, Iran
شیوه ارجاع
Ghasemi, Azar and Beigi Nasrabadi, Fatemeh,1404,Secrets of Managing Generation Z: Extending Maslow’s Theory for Employee Motivation in Future Organizations,The 4th systems thinking in practice conference,Mashhad
ارائهشده در
مجموعه مقالات چهارمین کنفرانس بین المللی تفکر سیستمی در عمل12 آذر 1404 · مشهد