Digital Transformation

Implementation of Soft System Methodology (SSM) in the establishment of a new Digital Transformation Department

The Impact of Digital Transformation on the Development of Micro-Insurance Business in Iran (Case Study: Saman Insurance)

Low income households are vulnerable to economic risks and shocks Insuranceis one of the available means for the poor to protect themselves Microinsu…

The Role and Impact of Artificial Intelligence in Marketing: A Review of the Literature and Future Perspectives

The rapid advancement of digital technologies, particularly artificial intelligence AI , has brought significant transformations to marketing This ar…

Strategic Integration Of Industry 5.0 In Aviation: Driving Transformation Through KPIs, Digital Innovation, And Human-Centric Collaboration

This study examines the critical role of Key Performance Indicators KPIs in guiding digital transformation within the airline industry, particularly…

Measuring Unity: A KPI-Governed Performance Architecture (UCTA-PA) for Civilizational Rapprochement and Governance-Grade Benchmarking

This study operationalizes the Unified Civilizational Theological Architecture as a governance grade performance system UCTA PA that translates theol…

Optimizing Airline Sales and Marketing Strategies A KPI-Driven Approach

In the competitive and dynamic realm of the airline industry, navigating sales and marketing strategies with precision and effectiveness is paramount…

The Role of Artificial Intelligence (AI) Concepts in Shaping a New Paradigm of Digital Transformation in Accounting: A Review

The integration of Artificial Intelligence AI concepts marks a fundamental inflection point in the trajectory of accounting practice, driving a neces…

Revolutionizing Mining Operations in Iran through Private ۵G Connectivity