چکیده مقاله
E markets have primarily focused on support electronic trading within national boundaries The purpose of this paper is to examine the relative significance of economic,social, political and cultural factors and their interconnections in the transition to global emarkets The paper facilitates an understanding of how globalization constructs affect the transition of organizations to the global market environment The development of information communication and technologies ICT has been viewedas a primary factor in the reduction of transaction costs and one which allows for a greaternumber of suppliers in electronic markets A large supplier base is seen as an advantage by some since it improves the bargaining position of the buyer The literature adoption ofglobal platforms stresses the economic benefits However, few studies have examined the social, cultural and political factors that are part of the globalization trend and how these impact on buyers trying to make a transition to global buying strategies In this paper, it isrevealed that the trend toward globalization fuelled by ICT is affected by a complex array of economic, social, political and cultural factors The economic benefits of globalizationcannot be fully realized without consideration of the social, political and cultural issues Wehave applied multi regression model to analyze the correlation coefficient The target population comprised the top 20 Iranian based supplier in terms of turnover It has been concluded that economical effect is distinguished rather than others
کلیدواژهها
نویسندگان
Maghsood Amiri
Member of Department of Management, Allameh Tabataba’i University Tehran, Iran
Mojtaba Hadavand
PhD student, Department of Management, Allameh Tabataba’i University Tehran
Sabina Nobari
Faculty member of Sama technical and vocational training college Islamic Azad University
شیوه ارجاع
Amiri, Maghsood and Hadavand, Mojtaba and Nobari, Sabina,1392,The significance role of external factors towards global e-markets supply,7th International Conference on e- Commerce whit focus on e-Security,Kish Island
ارائهشده در
مجموعه مقالات هفتمین کنفرانس بین المللی تجارت الکترونیک در کشورهای در حال توسعه با رویکرد بر امنیت ECDC201328 فروردین 1392 · جزیره کیش